1. Nominees

        1. Guise (SE)

          Design Firm of the Year

          WINNER
              Read what the jury said

          The Swedish firm Guise is one of those young firms that combines a distinctive method and a modest budget in its projects.The jury was particularly sold on the firm’s clear design methodology and graphic aesthetic, and sees in this underlying design concept a future scenario in which simple ingredients are effective identity carriers that also maximise functionality.

          The jury rewarded Guise with the award of Design Firm of the Year not so much for its grand portfolio, but because of its attempt to introduce once more notions of restraint and modesty in the field of interior architecture. Not so much as a style and certainly not as a reflection of a certain morality, but as a design methodology that leads in this case convincingly to a graphic aesthetic. Guise proofs that interior architecture is not only about budget, but is about employing means - even modest means - intelligently in order to combine functionalist demands and a longing for identity. The jury recognizes in this approach a possible future for an interior architecture in times of ‘Changing Ideals’.

        2. Projektil + Hippos + PAS + Laboratory (CZ)

          National Technical Library, Prague 2009

          Serve & Facilitate

              Read what the jury said

           This building represents not only a specific design, but also a European tradition. In this library, the jury sees the inclination not to approach public space under labels of multifunctionality, but to attach substantial budgets to specific solutions. The jury was impressed by the nuanced spatial development and the way of defining location by colour, materialisation, unique furniture design and graphic accents, both belying the large scale of the design. The jury appreciates the refinement at every level of scale, and sees this as a result of the intensive forms of collaboration between architects, interior designers, artists and graphic designers that produced the distinguished quality of this project.

        3. Nosigner (JP)

          Techtile 2007, Tokyo 2007

          Show & Sell

              Read what the jury said

          This exhibit design surprised the jury in that it consists of only one manoeuvre, by which the material (wrapping foil) is used for both the floors and the walls. As a result, the wrapping foil is transformed from a purely functional instrument to a material with a mysterious aesthetic quality. By lowering the temperature of the exhibition space and introducing sound, the visitor gains a new awareness of this everyday material. The jury nominated this submission because it demonstrates that a minimal budget can lead to a convincing gesture and the use of a known material in an unknown context can evoke a new significance.

        4. MVRDV & Richard Hutten (NL)

          The Why Factory Tribune, Delft 2009

          Concentrate & Collaborate

              Read what the jury said

           The destructive fire at TU Delft required a fast and innovative response to the need for a new faculty. The jury regrets that this was not submitted for The Great Indoors as a total scenario. This submission by MVRDV is a specific component of the complex renovation scenario; the manoeuvre in a former inner courtyard of an existing building. This project is a joint venture between MVRDV and Richard Hutten, by which MVRDV handled the manoeuvre in the public gallery and Richard Hutten handled the design of the tables. The jury appreciates the effectiveness of the manoeuvre adding definition to an intermediate space and making multiple use possible. This Mayan temple is in al its brutal monumentality a wonderful contrast to the almost bare quality of the space.

        5. Kjellgren Kaminsky Architecture AB (SE)

          Mirage, Falsterbo 2009

          Relax & Consume

              Read what the jury said

           The project Mirage is not so much a phantom, but a phoenix. The Mirage was rebuilt on the coast after a devastating fi re that burned the original Falsterbo dance hall to the ground. The jury was particularly impressed by the attempt made to integrate the location, history and possible future into the design.

          This project evidenced a deeply sensitive understanding of community that had to be expressed in both the architecture of the building and the interior. The jury was particularly impressed by the graphic quality, and saw the sharp definitions of the facades and walls as revisiting the 1950s, not as a post-modern allusion of style but as a critical examination from a modernistic tradition.

         
        1. Guise (SE)

          Fifth Avenue Shoe Repair, Stockholm 2009

          Show & Sell

              Read what the jury said

          Stores, and fashion stores in particular, have in recent years developed into emblematic spaces that, relying in part on unlimited budgets, must represent not only the identity of a brand but the unbridled creativity of the interior architecture. This submission, for a Swedish fashion label, appeals on the one hand to the idea of the “white cube,” but then evokes an image as thoughtful as it is refined, through the use of sharp graphic outlining and distinct silhouettes. The jury was struck by this crystalline design, and in this interior sees a move away from the “total transformation” towards a vocabulary of individual, sculptural elements.

        2. i29 Interior Architects & Snelder Architects (NL)

          Poetry in Motion, Amstelveen 2009

          Serve & Facilitate

              Read what the jury said

           After years of disqualification based on typology, suddenly the school seems to be once again the focal point of interest of architects and interior designers. The level of interest has led to an interior architecture that revisits the interface of optimum education and an optimal spatial environment. The jury was deeply impressed by this project by i29 Interior Architects and Snelder Architects, in which they see an extraordinarily mature touch that articulates a variety of spaces in a remarkably focused way. But at the same time, the interior manoeuvres used in this project demonstrated a focused specificity in both the unique furniture designs and the service of the school’s educational mission. The jury appreciates the way in which every aspect of the interior design was approached to produce a clear image vocabulary.

        3. Studio Makkink & Bey (NL)

          Design Firm of the Year

              Read what the jury said

           While one firm succeeds in combining architecture and stylism, and another builds up an interior from layered textures, Studio Makkink & Bey succeed in uniting product design and architecture in a nonhierarchical way. An architectonic scale model is an end product, as in the Droog Design store in New York, and a map becomes a meaningful skin, as in the overall design for a presentation in Milan. The jury was sold on the richness of resources that this firm can call upon, such as re-use, craftsmanship and co-authorship.

        4. March Studio (AU)

          Design Firm of the Year

              Read what the jury said

           March Studio has only been around for two years, but in this short time it has already built up a name for itself with a few high-profile projects. March Studio combines a certain theatricality with an inventive style and enriches the interior architecture through their understanding of the interior as temporary decor.

        5. Marcel Wanders (NL)

          Mondrian South Beach, Miami 2008

          Relax & Consume

              Read what the jury said

          The interior of the Mondrian South Beach Hotel presented the jury with a new aesthetic category. The profound artificiality presented in the photographs was the subject of much discussion. Here was a designer operating at the peak of his skills and with a budget allowing for the pursuit of any idea of matchless perfection. Issues of identity and branding combine with Hollywood glamour an over-the-top theatrics. This project is a nomination as unique as it is inevitable.

        6. Bureau Ira Koers & Studio Roelof Mulder (NL)

          Library for University of Amsterdam, Amsterdam 2009

          Serve & Facilitate

          WINNER
              Read what the jury said

          This submission, another joint venture, this time between an architect and a graphic designer, also addresses the issue of temporality. Quite a number of projects address this issue, which is virtually inescapably linked to the interior, because the interior is often intended to be a reflection of the time. In this specific case, temporality is linked to abstraction, which, in the eyes of the jury, elevates this library from purely functional questions and ties the contemplative design to more mental criteria such as the transfer of knowledge, something directly connected with the function of a library.The fact that these designers were capable of communicating such an abstraction in a project that was no doubt subject to limited budgets makes this project a very good candidate.

          The modest budgets and the temporary nature, in combination with the abstract design quality make this project a clear winner. In recent years, contemporary interiors have frequently been framed around themes, certainly where temporality has been in play. The jury unanimously appreciated the fact that this interior was defined by an abstract functionality, offering broad latitude for reflection.

        7. Nils Holger Moormann (DE)

          Berge Guesthouse, Achau im Chiemgau 2008

          Relax & Consume

              Read what the jury said

           The term “charming” is prone to being used in a somewhat condescending manner. But for this project, it is entirely appropriate. This interior shows first and foremost the ambition of a designer and his need to operate from within a tradition. The craftsmanship, the allusions to the local and the restrained, artistic tone of the interior are all illustrative of an interior that fully embraces the idea of the genius loci.

          In this project, the jury sees a rejection of the interior as a pure global language, subject to far-reaching dynamisation and an attempt to revalidate the local in order to realize a more specific language.

        8. 3xN (DK)

          Office for Saxo Bank, Copenhagen 2008

          Concentrate & Collaborate

              Read what the jury said

          Within the jury, this submission kicked off one of the most commonly repeated discussions: architecture versus interior architecture. As already referred to in the introduction, this discussion was revisited with each submission. In this case, the jury found that the result was worth a nomination, because the fundamental principles of this design followed on in a direct line from a classical approach to the office interior. Here we have a new attempt to see the office as a limitless space with fluid transitions that not only projects an image of transparency, but also attempts to materialise the idea of an interwoven community. The jury also appreciated the effort made to, in addition to the aesthetics and organisation, improve the working conditions with the aid of sustainable technologies, especially in consideration of the scale of the building.

         
        1. Maurice Mentjens (NL)

          Design Firm of the Year

              Read what the jury said

           For the second time, the firm of Maurice Mentjens succeeds in earning a nomination for Design Firm of the Year. In his approach to textures and colour, Mentjens succeeds in capturing the spirit of the now in an innovative way. The jury appreciates how Mentjens is able to create a total scenario using just a few defining manoeuvres. This “light touch” methodology is something the jury sees as an innovative response to the extreme makeovers of recent years.

        2. Muungano (SE)

          Bookbus, Kiruna 2008

          Serve & Facilitate

              Read what the jury said

           This was another submission that confronted the jury with the question of whether the project should be interpreted as an interior with a spatial quality. After long discussions of a more formal nature, in which the interior was to some extent criticised and seen primarily as an exercise in style, dominated by the 1960s and 70s, the jury made the decision to nominate this project. The jury was entirely taken with the social quality of this project, and the nomination of this submission is meant to make an explicit statement that the interior is not only subject to formal and aesthetic criteria, but social criteria as well. This project is seen as a modest but important contribution to the idea of community and culture dissemination, for which this simple but effective interior is a perfect means.

        3. Design Spirits Co., Ltd. (JP)

          Beijing Noodle no. 09, Las Vegas 2008

          Relax & Consume

          WINNER
              Read what the jury said

          Beijing Noodle no. 09 is one of the many restaurants in Caesars Palace in Las Vegas, a hotel where the goal is to answer the guests’ every need, so they never have to set foot outside. Caesars Palace represents the interior as a universe.When a designer is asked to create a noodle restaurant here, it must both appeal to the largest possible group, and so present a form of democratic design, but at the same time succeed in bringing the idea of interior as entertainment to a new height.This interior is the perfect answer, but yet is paradoxical; on the one hand

          it borders on outrageous kitsch, but at the same time, possesses a certain abstraction. The shining surfaces, the fact that every element is defined, presents an excess of impressions. And then, all these ingredients suddenly transcend what they are intended to project: shine becomes reflection, wall becomes water, colour dissolves, and even the cliché of the goldfish is transformed by the excess into a curtain of movement.

          In this submission, the jury sees a new self-awareness in which Asia is no longer an importer, but an exporter of design talent, in this case to Las Vegas, as a world-class entertainment centre. This design is entertainment, and many jury members found themselves wrapped up in a multifaceted spectacle of food and design. The fact that its play of contrasts throws the viewer off an all too blatant readability elevates this design beyond the elemental. This combination of self-awareness, entertainment and depth makes this submission a winner.

        4. Jurgen Mayer H. Architects (DE)

          Level Green, Wolfsburg 2009

          Show & Sell

              Read what the jury said

           Exhibit models operate on multiple levels, but it is the idea of knowledge transfer that is typically the fundamental basis for any exhibit design. At first glance, this design seems to refer to the fluid aesthetic of the computer, but upon a closer look this cannot be a purely formal, technology-based image vocabulary. The recycling logo is, firstly, used as a premise for this architectonic model, and is then transformed again and again, to serve as a carrier for an integrated system comprising all technical conditions in one seamless whole. The jury chose this exhibit design for nomination because model, carrier and content are included within a single system, producing a layered experience.

        5. i29 Interior Architects (NL)

          Recycled Office, Amsterdam 2009

          Concentrate & Collaborate

          WINNER
              Read what the jury said

          Temporality and sustainability are concepts difficult to reconcile. This is an observation that certainly holds true for the interior, and raises an important question for the future, given that many interiors do not last longer than five years. This design for a temporary office seems to have formulated an answer to the call for identity and the demand for sustainability. With this simple manoeuvre, by which all individual elements are connected by the colour black and a simple zoning system, I29 Interior Architects formulates an intriguing answer to this demand, and presents an outstanding case study.

          Every interior is subject to temporality, but this design combines temporality with sustainability. And yet it does not fall back on an aesthetic of temporality, which the jury did see in many other projects. Here, temporality is not an ideology. For the jury, this project represents a combination of modest resources, expressive quality and an effective manoeuvre, answering society’s demand for sustainability in a manner that is as aesthetic as it is convincing.

        6. Alrik Koudenburg and Joost van Bleiswijk (NL)

          Cardboard Office Interior, Amsterdam 2009

          Concentrate & Collaborate

              Read what the jury said

           This design does not so much have a specific spatial concept, rather derives its quality from the connection of its components. The jury was charmed by this approach, and saw a new hybrid of interior and product design emerging. At the same time, the jury enjoyed the materiality and system behind it. It is an office interior made up of cardboard used, without screw or glue, for furniture, management offices, bookcases and storage space and where notions of hierarchy were replaced by one formal principle.

         
        1. Wiel Arets Architects (NL)

          Hotel Zenden, Maastricht 2009

          Relax & Consume

              Read what the jury said

           The scale of Hotel Zenden is modest, but it is perhaps this scale that led to the refi nement of the design. The minimalist control of this hotel and gym demands a hyper-awareness of every choice made. This interior illustrates the maxim that “God is in the details.” The jury appreciates the effort in using every means to attach a sculptural quality on the historic space, especially because the project was a renovation.

        2. i29 Interior Architects (NL)

          Design Firm of the Year

              Read what the jury said

          The fact that this firm has been nominated twice before, in the categories Concentrate & Collaborate and Serve & Facilitate, illustrates the convincing power of the projects of i29 Interior Architects. In the jury’s eyes, this firm shows how capable it is of linking architectonic components with intensive studies of surfaces that gain maximum impact through the use of a colour or typography. This firm represents a method in which architecture and interior architecture come together in a model combination.

        3. Haunting Dogs Full of Grace (NL)

          Entrance area Boijmans van Beuningen Museum, Rotterdam 2008

          Serve & Facilitate

              Read what the jury said

          Haunting Dogs Full of Grace is a specially brought together collective of Dutch designers, joining forces for the entrance area of the Museum Boijmans van Beuningen in Rotterdam.The jury long considered the question of whether this could really be considered an interior design, or whether the space should be interpreted primarily as a composite of incidents. Nonetheless, the jury was struck by the specificity that each designer succeeded in bestowing on an element of the design commission. An interesting aspect for the jury was that this interior embraces a middle ground in which product design and interior design became ends of a smoothly flowing scale.

          From the ritual nature of the cloakroom to the more functional arrangement of the shop, the fairy-tale quality of the educational centre to the entrance counter and its toying with the idea of branding, each and every element makes a contribution to the idea of the interior as an encyclopaedia of perspectives.

        4. Panorama (CN)

          DJS, Hong Kong 2008

          Show & Sell

              Read what the jury said

          Opulence and decadence are, by definition, qualities associated with a jeweller. From the first look, the jury was fascinated by this interpretation of the concept of luxury. The jury found this exaggerated enlargement, most pronounced at the level of materialisation, quite irresistible. It is, however, its combination with a ruthless perfection that produces a royal retail experience for a brand that, interestingly enough, operates in the mid-market segment. Now that luxury has lost it’s elitist status, is this how a more democratic perspective looks?

        5. Studio o+a (US)

          Facebook Headquarters, Palo Alto California 2009

          Concentrate & Collaborate

              Read what the jury said

          It is clear that an organisation like Facebook is trying to project the idea of community all the way into its own headquarters. By leaving space in this renovation for all the various components of the organisation and integrating their former interior, the designers showed their sensitivity to the client’s history. By also making the staff co-authors of the interior, Studio o+a created an exemplary vision of community. The fact that the design also makes intensive use of standard solutions creates a maximum efficiency. The integration of existing architectonic details, research into energy-efficient lighting systems and the use of recycled materials for the floors demonstrate the sense of social responsibility on the part of the designers and the organisation.

        6. Office for Metropolitan Architecture, OMA (NL)

          Prada Transformer, Seoul 2009

          Show & Sell

          WINNER
              Read what the jury said

          Every discussion about the relationship between OMA and Prada is about globalisation, power and the dominance of brands within the system of fashion. And this project is also illustrative of the succession of points for discussion. The jury nominated this project because it is this cooperation that represents all of the above, but at the same time, makes a radical statement about the architecture-interior relationship.

          This design has its roots in the Russian constructivism of the early 20th century, with architects such as El Lissitzky, Tatlin and Melnikov. The jury long considered the question of whether the language of the Russian Revolution can be interpreted as a means for an international fashion brand, and if so, how. Can this startling result be evaluated independently of that historical context? Ultimately, the jury was unanimous in its appreciation for this project; both in its provocative quality and for the idea of transformation of an interior that here takes on such a specific, physical quality. Transformation and identity are both complex concepts, even more complex is to link these concepts into a new perspective on representation. The jury was fully convinced by this attempt.

           

          This submission was the clear winner within this category. Instead of one function, multiple functions; instead of one atmosphere, multiple atmospheres; instead of one perspective, multiple perspectives. And all this not within a virtual reality, but captured in its own materialism, so that it even takes cranes to make this constructivist craving a reality, one century later. For the jury, this was a perfect example of a project that transcends the now, simultaneously representing a future and a past, while at the same time reflecting critically upon the classic question of representation.

         



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